This poster was designed for a local, family-owned hotel's 200 years anniversary advertising campaign. The client wants to deliver the idea that Genetti has been supporting the community for the past 200 years and are determined to continue doing the same. My design process started with Genetti Hotel's marketing advantage in the local market which is that they are famous for providing family-like services to support and care for all of their customers. The hotel also has a strong Victorian interior design style, so I choose vintage green and yellow to be the color scheme but also combined a modern vector design style according to the preference of the customer.
